“Erya” is a fictional soda brand created for a 3D product commercial concept with a space-inspired theme.
The goal of this project was to explore by myself the full pipeline of creating a 3D advertisement — from brand identity and product design to animation and rendering.
The goal of this project was to explore by myself the full pipeline of creating a 3D advertisement — from brand identity and product design to animation and rendering.
The logo and can design were developed using Adobe Illustrator and generative AI elements as a creative experiment to enhance the visual direction. All 3D work, including modeling, shading, fluid simulation, lighting, and animation, was done entirely in Blender.
